Health Scares, Celebrity Chefs, and Clown Logic
(May 31st, 2011)
While you were barbecuing, parade-watching, and beachcombing your way through Memorial Day weekend—and, hopefully, taking a moment to honor America’s supreme sacrificers—we were cranking up our communications engine. The long weekend brought us three new opportunities to talk to consumers through their newspaper opinion pages (of both the...
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Celebrity chefs leave bad taste
(May 28th, 2011)
There’s an old wise-crack that “everybody has the right to my opinion.” It’s a quip that brings to mind every bobble-headed political pundit on cable news. But more and more, oddly, it seems to apply to chefs. With the rise … Continue reading
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Cartoon Characters Hawk Healthier Foods
(May 27th, 2011)

Nate Beeler, The Washington Examiner

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Health-scare hocus-pocus
(May 27th, 2011)
May is National Cancer Research Month. Cancer is so widespread that it’s likely you know someone who has it. As a cure continues to elude our best scientific minds, public health advocates emphasize prevention as the best medicine. This makes … Continue reading
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Office Jobs A Major Contributor to Obesity Problem, Study Finds
(May 26th, 2011)
Everyone knows what a couch potato is, but have you heard of a desk potato? As the American workplace has shifted from farms and factories to cubicles and computer desks, we’re burning fewer calories each day on the job than workers did in the 1960s. That’s according to read more here »

Dr. Oz’s Fat-Headed Food Fear Mongering
(May 25th, 2011)
Sometimes we’re not sure whether Dr. Mehmet Oz’s TV show is a trip to sugary make-believe or animal-rights fantasyland, but yesterday’s segment about childhood obesity was a one-way ticket to Crazytown. Questioning who’s to blame for overweight kids, Oz ominously warned that parents “face a powerful...
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If They Won’t Join You, Beat Them (Over the Head)
(May 24th, 2011)
Business consultants are fond of saying that “a leader without followers is just a guy taking a walk.” We might say the same about a certain quasi-medical animal rights group that enjoys very little approval in the mainstream medical community. If you’re the so-called Physicians Committee for Responsible...
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Fighting the Culinary Fusspots
(May 23rd, 2011)
So you’ve canceled your subscription to the Center for Science in the Public Interest’s newsletter. You’ve figured out that the Humane Society of the United States is a richer version of PETA and the “Physicians Committee” for Responsible Medicine is PETA’s lab-coated evil twin (not...
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Is There a Merit Badge for Unintended Consequences?
(May 20th, 2011)
Pity the Girl Scouts. They had a great thing going with those cookies—the familiar Tagalongs, Samoas, Thin Mints, and let’s not forget the Do-si-dos. But instead of universal goodwill, Girl Scout cookies are quickly crumbling into a symbol of activist appeasement and nutty outcomes. (Warning: these outcomes may...
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Mascot Parodies
(May 19th, 2011)

Food mascots are property of their respective trademark holders.

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