Reader responses to the Little Brother essay provide an interesting look into how some in the hip-hop community view PETA's efforts to use their culture as a hunting ground for new animal-rights converts. One reader writes:

I love how almost everyone on their homepage is Black ... like they've bought into the whole hip hop/Black culture = automatic cool points mindset and are using that to promote their extremely biased, and extremely slanted point of view ... They come off as really condescending and obnoxious in my opinion, like vegetarianism is the only way we should live, and if you do anything to the contrary, you're a heathen and a discredit to the human race.

Referencing PETA's highly offensive "Animal Liberation" project (a traveling exhibit comparing African-American slaves to farm animals), another reader writes:

Hopefully now people will realize what type of organization or cult PETA is. Comparing my ancestors to a slaughtered cow is [expletive deleted] insulting.

The prize for best hip-hop retort to PETA, though, goes to this comment from a Little Brother fan:

I am for the ethical treatment of animals and all, but you cannot compare a system of oppression to a system of lunch ... they aren't the same.