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Posted On September 28, 2004
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Seinfeld’s “Soup Nazi” Stars as Food Cop in New Ad

The Center For Consumer Freedom Asks: Has The War On Obesity Gone Too Far?

Washington, DC - Fans of the classic TV series Seinfeld should enjoy the latest Center for Consumer Freedom (CCF) television commercial featuring Larry Thomas -- AKA the "Soup Nazi." The stern authoritarian stars as a "food cop," barking commands like "Salad Line!" and "No Food for You!" to a line of hungry restaurant customers, who must weigh in before ordering. They walk away thinking that maybe the war on obesity has gone too far.

This new ad closely follows the latest gathering of the nation's leading food cops, dietary puritans, and greedy trial lawyers, who joined together to plot their next attacks on restaurants and food companies in the battle of the bulge. While CCF's ad is humorous, the goals of these activists are not -- they dismiss the role of personal responsibility in Americans' diets, preferring draconian measures like Twinkie taxes, warning labels, and lawsuits to force us all to slim down. Who better to portray such dictatorial culinary views than the man who put the fear of lunch into TV watchers everywhere?

The ad airs nationally this week on CNN, the Fox News Channel and Comedy Central.

To view the "Salad Line" ad, click here. To request a VHS or BETA copy of the ad please contact Mike Burita at 202.463.7112.

The Center for Consumer Freedom is a nonprofit coalition supported by restaurants, food companies, and consumers, working together to promote personal responsibility and protect consumer choices.

For media comment, contact our media department at 202-463-7112 ext. 115




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Ad Campaigns

Food police smashing your choices? Food police smashing your choices?
Everywhere you turn, someone’s telling us what we can’t eat. It’s getting harder just to enjoy a beer on a night out. Do you always feel like you are being told what to do? Find out who is driving the Food Police at ConsumerFreedom.com click to view »

CSPI: The New Bullies CSPI: The New Bullies
Bullies Used To Steal Your Lunch Money. Now They Scare You Out Of Eating. Food cops at the Center For Science in the Public Interest are seeking government control of everything you eat. For a review of their phony food scares, junk "science," and demands for new taxes, visit www.CSPIscam.com. click to view »


OpEds

‘Tis not the season to be annoyingly wary
This time of year, people watching their weight while facing down holiday happy hours and open houses can be particularly susceptible to scaremongering by the fat police. read more here »

High-sodium food fight
It doesn't take a Ph.D. in nutrition to know that a pile of pancakes, sausage, bacon and eggs is not a healthy breakfast. Except, apparently, when it comes to the nutritionists at the Center for Science in the Public Interest. read more here »

Letters

Menu labeling would go better with a side of practicality
Restaurants' creativity shouldn't be limited by published calorie counts or the fear that an opportunistic lawyer will play "gotcha" with an extra dollop of mayo. read more here »

Nanny-state stance seen in health chief
It is unfortunate that President Obama has chosen to put the nation's health in the hands of an overzealous activist who doesn't seem to give any consideration to the importance of personal responsibility or privacy. read more here »

Frieden's views on health responsibility
It is unfortunate that President Obama chose to put the nation's health in the hands of an overzealous activist who doesn't give any consideration to the importance of personal responsibility or privacy. read more here »


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