The Campaign to Label Genetically Engineered (GE) Foods executive director Craig Winter has issued an “Action Alert” urging his followers to attack Kraft Foods after the food company’s spokesperson told a reporter, “[C]onsumers in the U.S. are confident in the safety of the products that are on the market.”

In retaliation, Winters’ group created form letters and e-mail texts to bombard Kraft and other major food producers with threats “not to buy their products until they label them as free of genetically engineered ingredients.”