Filed Under: Uncategorized

Nanny PR guru publishes his manifesto

The man behind countless food scares, including the 1989 Alar-on-apples campaign, has finally shared the secrets to his checkered success. On Monday David Fenton, the slick spinmeister behind Fenton Communications, released “Now Hear This,” a 32-page piece aimed at the “progressive” nonprofit community. Promoting Fenton’s “nine laws of successful advocacy communications,” the glossy book is an attempt to guide self-righteous NGOs (especially environmental groups) toward greater effectiveness in the public eye.

The booklet was produced with a grant from the Packard Foundation, whose millions have also gone to support numerous nanny groups in recent years (e.g. SeaWeb, Natural Resources Defense Council, and Fenton’s own Environmental Media Services).

More on “Uncategorized”

Chipotl E.Coli

Posted November 10, 2016 at 1:04 pm

Chipotle: B.S. Burritos

Posted September 3, 2015 at 2:12 pm

PETA Fights for its Right … to Kill Animals

Posted March 3, 2015 at 10:38 am