Arizonans, beleaguered and besieged by animal rights campaigns this fall, have three new voices on their side. They belong to the women in our latest television commercial, which will begin airing this weekend in the Grand Canyon State. The ad reminds Arizonans that “animal-rights lunatics want to put farmers out of business, and make us all vegetarians.” And that they “would rather stop medical research using mice and rats than cure breast cancer.”

To see our other provocative Arizona TV ad, click here. We’ve also been using newspaper ads (click here, here, and here) and mobile-billboard trucks to bring a little sanity back to the American Southwest.