Archives: Headlines

For normal people, Thanksgiving is a time of year for enjoying the company of family and stuffing ourselves to a day of football. But for People for the Ethical Treatment of Animals, it’s a time of year to chide everyone … Continue reading
In the weeks since we began our campaign to counter the deceptive advertising of Chipotle Mexican Grill, Chipotle has spent a great deal of time squeezing hard to figure out what to do. In addition to our campaigns, Chipotle has … Continue reading

Chipotle’s All-Chemical Burrito

(September 30th, 2015)
The high-calorie burrito chain Chipotle likes to pretend to be something it isn’t to consumers. Chipotle pretends to be all about local food when in fact it ships in beef from Australia and pork from the UK. Chipotle pretends to … Continue reading
While Chipotle may hit the spot when you’re craving a big burrito, Chipotle’s marketing team serves up some slimy deceptions that aren’t nearly as tasty. Overall, Chipotle loves to push a fairytale narrative to consumers that the company’s food is … Continue reading

PETA’s Indecent Exposure, Exposed

(September 23rd, 2015)
The lies of the animal rights racket are nothing new. From creating deceptive videos that smear farmers to falsely claiming milk causes autism, there seems to be little extreme animal rights groups like PETA and the Humane Society of the United States won’t say or do … Continue reading

Chipotle: B.S. Burritos

(September 3rd, 2015)
We’ve tangled with a lot of activists trying to take choices away from Americans or needlessly feed them misinformation them about their food. We’re a small group, but our repertoire of opponents includes the Humane Society of the United States … Continue reading

Chipotle: Not So G-M-Over It?

(September 2nd, 2015)
Chipotle, the fast-casual joint famous for its large, high-calorie burritos, has a history of overselling its food production methods. And now it has come back to bite the restaurant chain in the form of a class action lawsuit. According to NBC News: A California … Continue reading
On Tuesday big-game hunter and Minnesota dentist Walter Palmer ignited an international firestorm after news reports revealed that he and his guides may have lured a lion named “Cecil” out of his protected sanctuary in Zimbabwe’s Hwange National Park. If these allegations turn out to be true, and … Continue reading
We’ve written before about how misguided Chipotle’s so-called “Food with Integrity” principles can be on animal welfare. By prohibiting the use of any antibiotics—even to sick animals—and requiring farmers to allow pigs to be exposed to the elements, Chipotle’s requirements … Continue reading
It’s clear PETA never learned the phrase “what goes around, comes around.” The radical animal-liberation group is crying foul after discovering a SeaWorld employee had attended PETA-sponsored events in order to gather intel. The marine park has stated that the … Continue reading