Washington, DC — Today the nonprofit Center for Consumer Freedom challenged author Dr. Neal Barnard to acknowledge the animal rights ideology behind his new vegan-only diet book. Barnard’s “powerful new dietary approach” is a warmed-over version of the fringe anti-meat and anti-dairy advice provided for years by People for the Ethical Treatment of Animals (PETA). And, considering Dr. Barnard’s ties to PETA and the larger animal rights movement, this is not surprising.

PETA has funneled over $1.3 million to Dr. Barnard’s organization, the misnamed Physicians Committee for Responsible Medicine (PCRM). The animal-rights watchdog newspaper Animal People News has called PETA and PCRM “a single fundraising unit,” and accused them of attempting to “evade public recognition of their relationship.”

Barnard, a non-practicing psychiatrist, has been PETA’s “medical advisor” and still writes a column in the group’s monthly magazine. Until recently, Barnard was president of the PETA Foundation, which owns PETA’s real estate and pays most of its salaries.

“Neal Barnard is using his latest book to disguise animal rights propaganda as medical advice,” said Center for Consumer Freedom Director of Research David Martosko. “Most Americans are too smart to take dietary advice from PETA. But that’s exactly what you get with Barnard’s anti-meat recommendations.”

Martosko continued: “There’s nothing wrong with a vegetarian diet for the small percentage of people who enjoy it. But Dr. Barnard should be honest about why he’s promoting meatless and milkless eating. Americans struggling with diabetes should get help from a full-time physician, not a save-the-chickens psychiatrist.”

For more information about Neal Barnard and his animal rights organization, visit www.PhysicianScam.com.